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Foreign Company's Strategy for Entering the Czech Market
Svoboda, Luděk ; Švejda, Mojmír (referee) ; Zich, Robert (advisor)
The aim of this master thesis is to consider appropriate solutions of entering the foreign market. After introducing of the company follow the external and internal analysis. The thesis proves a suitability of the target market, deals with a choice of the product portfolio. It also mentions and checks the expectations of new market’s behaviour. In the final part of the thesis we can find a proper suggestions for entering the target market, steps and measures, which the monitored company shouldn’t leave out.
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The real use of operation research method in conjunction with logistics Cross-Docking technology
Dvořáková, Alžběta ; Kuncová, Martina (advisor) ; Fábry, Jan (referee)
This diploma thesis deals with the real use of operation research method in conjunction with logistics Cross-Docking technology. It is possible to solve this conjunction with either routing problems along with its modifications or simulations methods. The theoretical part describes routing problems, routing problems with time windows, simulations methods with their possibilities of real use and logistics technologies. A model of a Cross-Docking terminal that was created in the program Simul8 can be found in the practical part of this thesis. The goal of the simulation was to ensure smooth flow of products through the terminal without any long queues in the terminal. Routing problems designed to minimize the length of its routes can be found in the second half of the practical part. Other possible real application is routing problems on the real problem. The solution for this task was found using the modelling system MPL for Windows.
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Foreign Company's Strategy for Entering the Czech Market
Svoboda, Luděk ; Švejda, Mojmír (referee) ; Zich, Robert (advisor)
The aim of this master thesis is to consider appropriate solutions of entering the foreign market. After introducing of the company follow the external and internal analysis. The thesis proves a suitability of the target market, deals with a choice of the product portfolio. It also mentions and checks the expectations of new market’s behaviour. In the final part of the thesis we can find a proper suggestions for entering the target market, steps and measures, which the monitored company shouldn’t leave out.
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The real use of operations research methods in conjunction with logistics technologies
Fesenko, Anastasiya ; Kuncová, Martina (advisor) ; Pelikán, Jan (referee)
This diploma focuses on the real use of operations research methods in conjunction with logistics technologies. The aim is to show the way of optimization and simulation methods application and to evaluate if these methods are suitable tools for logistics technology application. Following logistic technologies were analysed: Just in Time, Kanban, Cross-Docking and Hub and Spoke. Used mathematical tools include: mixed linear programming models, distribution models, methods of multi-criteria evaluation and simulation models. On the basis of mathematical models 4 examples of new technologies introduction or analysis of already functioning systems have been solved.
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Cross-docking as a distribution method
Švehlová, Zuzana ; Pernica, Petr (advisor) ; Jirsák, Petr (referee)
The current logistics chains must be designed to copy with short life cycles of products, high stock velocity, low degree of predictability etc. The conditions for accuracy, reliability and flexibility of deliveries at the markets have been changing, and that is why it is inevitable to seek new alternative methods that would lead to higher efficiency levels, remaining competitiveness and, at the same time, fulfil the needs and wishes of customers. In this paper I focuse on cross-docking which is a newer distribution method. In the first part of the paper, I try to determine the principles of this operation in distribution, identify individual types of cross-docking and in detail describe the assumptions and conditions under which the method should be implemented to reach the requested results. The paper then continues with an analysis of the current position of cross-docking and there are given several examples of demand driven supply chains that have been using this distribution method at a certain point. These examples are followed with a discussion on current options and problems of implementing cross-docking in the case of retailers and manufacturers.
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